Hot property in the UK
News of a growing UK property market had spread across the globe and our client, a South African mortgage lender, wanted a piece of the action. They came to us both to gain a thorough understanding of the UK estate agency market and for advice on potential franchise opportunities.
Combining desk research with qualitative interviews, we completed a thorough market overview for the client. We also conducted a survey on industry regulations to give a full perspective on the regulatory environment. The final stage was to analyse geography and market size of UK firms in order to identify opportunities for a UK estate agency franchise.
While our research revealed a low barrier to entry, we predicted an increase in industry regulation, which was not such good news. Taking everything into account, we delivered recommendations on the best franchise opportunities we had found. Our sound advice enabled the client to plan its long term UK property strategy.