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Latest news

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Jeannie Arthur shares optimistic outlook with Research Magazine

16/06/2008

Jeannie Arthur, Managing Director of FreshMinds Research, tells Research Magazine that she believes the research industry is continuing to thrive despite the tough economic conditions. Jeannie was responding to the Chartered Institute of Marketing’s latest marketing trends survey, which has found the industry confident about its prospects. FreshMinds Research itself is just coming to the end of its biggest ever quarter and has set a growth rate of 35-45% for the full... Read more...

FreshMinds research for Young Enterprise in the papers

3/06/2008

A six-month study commissioned by Young Enterprise and carried out by FreshMinds Research has created quite a stir in the UK media. The research, which covered 721 Young Enterprise pupils and a control group of 1,260 others, revealed that graduates of the programme typically earn between ÂŁ14,000 and ÂŁ15,000 more than their classmates. Read more in The Independent, The Telegraph, The Scotsman, nebusiness and The Press... Read more...

Report by FreshMinds Research into digital inclusion published

12/05/2008

UK Online Centres have published a report by FreshMinds Research outlining the economic benefits of digital inclusion. The report suggests benefits for various different stakeholders including individuals, government, the private sector, society and the wider economy at large. Those benefits include enhancing opportunity for both individuals and organisations, cutting the costs of public service delivery and improving... Read more...

FreshMinds look at public sector contracts in the Director

13/03/2008

FreshMinds CEO Charlie Osmond shares his thoughts on how SMEs can win public sector contracts in Director magazine. Armed with FreshMinds' experience of working for the Treasury, Foreign and Commonwealth Office and the National Audit Office, Charlie suggested that a change to Office of Government Commerce frameworks could make it easier for smaller companies to make an impact of public sector... Read more...

FreshMinds look at the healthcare sector for Research magazine

10/03/2008

FreshMinds' head of healthcare research, Jake Griffiths, analysed how best to conduct research among healthcare professionals in a pharmaceuticals supplement published by Research magazine. Jake's article, entitled 'Doctor in the house', looked at some of the issues to tackle when setting up an insightful and profitable relationship with workers in the... Read more...

Management Today publish FreshMinds' survey into Work 2.0

3/03/2008

FreshMinds were commissioned by Management Today to survey 1,000 people about different generations' attitudes to work. The result is a landmark investigation into what makes Generations Y, X and Baby Boomers tick. FreshMinds Talent managing director Alistair Leathwood helps Management Today's Stefan Stern unpick the survey's fascinating... Read more...

FreshMinds share their New Year resolutions with The Telegraph.

1/01/2008

Kicking off the new year FreshMinds co-founder Caroline Plumb talks to The Telegraph’s Jamie Oliver of the company's hope to expand overseas this year in an effort to combat the credit crunch challenge. Capitalising on the tremendous growth on the Middle and Far East is one of FreshMinds’ chief ambitions for 2008 as FreshMinds goes in search of new... Read more...

FreshMinds' views on supporting SMEs make “letter of the month” in Real Business.

31/12/2007

Following the launch of FreshMinds’ quarterly survey to test the feelings of the UK’s small and medium enterprises, CEO Caroline Plumb writes in to Real Business in support of the interests of the UK’s entrepreneurs. Discussing the current economic climate for SMEs, Caroline offered the consultancy's hope that “there’s someone out there […] supporting Britain’s entrepreneurs and keeping the 23 million people employed by SMEs... Read more...

FreshMinds Research wins “Best Agency” at the MRS Excellence and Effectiveness Awards for the second year running

11/12/2007

We’re celebrating at FreshMinds after scooping “Best Agency” at the MRS Excellence and Effectiveness Awards for the second year in a row.  The judging panel crowned FreshMinds as the champions of the research industry as the agency which “stands out from the competition as a market leader”.  Praising FreshMinds for “an exceptional year”, the judges noted our commitment to our four core values of excellence, integrity, collaboration and freshness.  According to the judges, FreshMinds “exudes energy, looks a good place to work and demonstrates an ability to go out and grab... Read more...

FreshMinds shortlisted for the MRS Best Agency Award 2007

3/10/2007

We're pleased to announce that we've been shortlisted for MRS Agency of the Year at The Research Excellence & Effectiveness Awards 2007.  The awards aim to encourage and recognise excellence in market, social and opinion research.  Each year, the prestigious awards attract entries from highly successful research organisations. In fact, this year we were up against a record number of entries. So we were more than delighted when we found out we'd been shortlisted - and for the second year in a... Read more...